Why Beacon

Your analytics is lying to you about WhatsApp.

It isn't on purpose. The apps your customers live in hide where clicks come from, and old-school analytics shrugs. Beacon was built for exactly that blind spot.

The problem

YoupostonLinkedIn.YousendaWhatsAppbroadcast.YouboostastoryonInstagram.Orderscomein,andyouranalyticscallsallofit“Direct”.Beaconshowsyouwhichoneactuallysold.

The “dark social” problem

Where your WhatsApp sales go missing.

Social sellers get much of their traffic from apps that hide where the click came from. Here's what happens, step by step.

1

You share your link

In a WhatsApp broadcast, a LinkedIn post, an Instagram story or bio.

2

The app hides the trail

In-app browsers often strip where the click came from. Your analytics sees nothing.

3

It gets filed as “Direct”

Your best channel disappears into a bucket that means “we don't know”.

4

Beacon gives it back

It recognises the apps, starts a fresh visit for every new source, and tags your links.

Same traffic. Different story.

“Direct” isn’t a channel.
It’s a shrug.

Most analytics dumps every WhatsApp forward, LinkedIn tap and Instagram story click into one useless bucket. Beacon pulls them apart, so you can finally see what's selling and stop paying for what isn't.

Where sales came fromShare of visitors
  • Direct62%
  • google.com21%
  • m.facebook.com9%
  • (not set)8%

62% of your visitors came from… nowhere?

What makes it different

Three promises. Kept.

Built for WhatsApp sellers

WhatsApp, LinkedIn, Instagram and Facebook get credit for the visits they bring, even from inside their apps. Every tap on your WhatsApp button is counted too.

No cookie banner. Ever.

No cookies, nothing stored on the visitor's phone, no IP addresses kept. Nothing to consent to, so nothing scares your customers away.

Under 3 KB. Seriously.

Smaller than the logo on your site. It loads after your page, so shoppers on slow 4G never wait a millisecond for it.

Beacon or Google Analytics

Made for owners, not analysts.

BeaconGoogle Analytics
Everything on one pageSpread over dozens of reports
Cookie consent banner neededNoUsually yes
WhatsApp and in-app clicks credited
City of each visit
Each visit, page by page
Set up1 minuteTags, events, properties
Script sizeUnder 3 KBMuch larger
Price in rupees, pay by JazzCash

Your customers' privacy is a feature.

Beacon counts visits, not people. No banner to scare shoppers off, nothing to explain, nothing to leak.

  • No cookies, no local storage
  • IP address used once, never stored
  • Visitor code changes every day
  • Do Not Track respected
  • Your data is never sold or shared
  • Delete a site, its data goes with it

< 0 KB

on your pages. That's it.

0 cookies

so no consent banner

0 sec

to install, on any site

0 sec

until a visit shows up live

Stop guessing. Start knowing.

Free forever for one website. Live in 60 seconds. No card, no cookies, no catch.